This article is translated from the Gde Traffic?
Content marketing has come a long way. From the anecdotal days of Readers Digest subscriptions to today’s downloadable Kindle, content can no longer rely on just one source for distribution. Gone are the days of getting a great recipe on the back of a hamburger packet. That same recipe must now appear on Instagram, Pinterest, Facebook, and as an instructional YouTube video. Hence the term, cross-channel marketing.
